How to Pull Out A Successful Campaign With Influencer Gifting
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In 2022, small businesses and brands shelled out $16.4 billion to fund influencer marketing campaigns. A study in the Harvard Business Review…
How Overhiring Happens and How to Avoid It
5 Mins read
Running a successful enterprise is a balancing act. You must evaluate the needs and wants of staff and customers alike, and meet…
New Year, New Logo: How SBOs Can Express Their Creative Identity in 2024
3 Mins read
For small businesses, identity is everything. From tone and messaging to website design, and even color palette, how you choose to show…
How to Find the Right Spokesperson for Your Organization
4 Mins read
In the dynamic landscape of public relations and organizational representation, the selection of a spokesperson stands as a pivotal decision with far-reaching…
Have You Figured Out These Corporate Event Logistics?
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Organizing a corporate event can be a daunting task, especially if you have never planned one before. It takes careful planning, attention…
Amplifying Employee Engagement with Recognition and Connectivity
3 Mins read
As the Great Resignation continues to persuade workers to seek more fulfilling and satisfying work, the question of how organizations can improve…
15 Effective Ways Small Businesses Can Leverage Local SEO
8 Mins read
Small businesses can gain a significant edge by mastering local SEO, and to uncover the most effective strategies, we’ve gathered insights from…
Beauty is Still Booming
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I know we covered the beauty industry last month, but as we head into a new year, the January 9th edition of…
Sharing Complex Content Through Storytelling
4 Mins read
When creating written content, tackling complex or niche topics can be challenging. You want your content to resonate with a wide audience,…
8 Things You Can Do to Improve Team and Company Morale
3 Mins read
As an entrepreneur or a businessman, you understand that the driving force of any organization is its employees. Without them, your company…
