What Consumer Spend is Signaling to SMBs about the Future
3 Mins read
A bellwether for the year ahead, how consumers choose to spend their money today often foreshadows what businesses – and even the…
Trendflation and the Power of Pink
2 Mins read
This may be an odd question for me to pose since I cover trends weekly here and on our website, SmallBusinessCurrents—but is…
Financially Conscious Gen Z Prefers Buy Now Pay Later (BNPL) Options – What Does This Mean for Online Retailers?
3 Mins read
Data shows that Gen Z adults (people aged 18-25) are more financially educated than any previous generation. Why is this money-savvy group…
What’s a Zalpha?
1 Mins read
Right after I finished writing last week’s newsletter about Generation Alpha, I saw this information from Insider introducing me to Generation Zalpha….
Meet the Alphas: Buying Power in the Hands of 11-year-olds
1 Mins read
The Alphas are the newest generation now being “watched” by business marketers. Starting where Gen Z ends, the Alphas were born around…
2023: A Good Start for Retail and Restaurants
1 Mins read
Retail sales spiked last month—up 1.5% from December and 4.8% higher than January 2022, according to the National Retail Federation (NRF). This…
Are You Selling to DINKWADs?
1 Mins read
DINKWADs have a lot of money to spend. As do DINKs. Both are just the latest acronyms to describe a specific slice…
What Shoppers Want on Amazon
1 Mins read
If you own a retail store or an e-commerce website, most retail experts recommend you also operate an Amazon store. New York…
Retail Therapy: Trends from the NRF Show
1 Mins read
Welcome to February! One of my favorite weekly reads is Bob Phipps’s blog on retail topics. It’s typically packed with smart, actionable advice….
Post-Holiday Reality Check
1 Mins read
Last month I told you that holiday sales for the Thanksgiving shopping weekend exceeded expectations. And while that was true, overall, the…
