Trends

This is a different type of Currents, but we’re still addressing trends. The trend—Americans are not getting enough sleep. Axios reports that…

As we head into the heart of the holiday shopping season, consumers, despite inflationary pressures, seem to be in a spending mood,…

A few months ago, we told restaurant owners that Gen Zs were dining out less often and were price-conscious when choosing where…

With rising mortgage rates, inflationary pressures, and an uncertain economy, the National Association of Realtors says, as of August, sales of previously…

Barbie turns 64 (yikes!) in March of 2023. And a few months later, the Barbie movie, starring Margot Robbie as Barbie and…

As we hear more about data breaches, consumers are understandably wary of and confused by online privacy issues. Should they give your…

Have you heard the term “quiet quitting”? I hadn’t until a few weeks ago when it started popping up in many of…

While we usually address trends in this newsletter, it’s hard to predict those without discussing the state of the economy. And truthfully,…

We’ve discussed how many Americans are “aging in place” before and how that presents numerous entrepreneurial opportunities. And if you’re not first…