Cheez-Its, Goldfish, and TikTok…Oh My! Gen Z Teens are Spending More
1 Mins read
The just released Piper Sandler Companies’ Taking Stock With Teens® survey in partnership with DECA (the 45th semi-annual) reveals that teens are spending…
Beauty Billions
2 Mins read
The last time we wrote about the beauty business, we focused on growing makeup sales. Now let’s look at the bigger picture—e-commerce…
2023 Retail Forecast
2 Mins read
Another banner year is in store for the nation’s retailers—big and small—online and in-store. The National Retail Federation (NRF) announced its 2023…
Generative AI is Exploding
2 Mins read
Yesterday I got a notice from Google to join the Bard waitlist. Bard is Google’s generative AI chatbot, now in open beta….
What Consumer Spend is Signaling to SMBs about the Future
3 Mins read
A bellwether for the year ahead, how consumers choose to spend their money today often foreshadows what businesses – and even the…
Trendflation and the Power of Pink
2 Mins read
This may be an odd question for me to pose since I cover trends weekly here and on our website, SmallBusinessCurrents—but is…
Financially Conscious Gen Z Prefers Buy Now Pay Later (BNPL) Options – What Does This Mean for Online Retailers?
3 Mins read
Data shows that Gen Z adults (people aged 18-25) are more financially educated than any previous generation. Why is this money-savvy group…
What’s a Zalpha?
1 Mins read
Right after I finished writing last week’s newsletter about Generation Alpha, I saw this information from Insider introducing me to Generation Zalpha….
Meet the Alphas: Buying Power in the Hands of 11-year-olds
1 Mins read
The Alphas are the newest generation now being “watched” by business marketers. Starting where Gen Z ends, the Alphas were born around…
2023: A Good Start for Retail and Restaurants
1 Mins read
Retail sales spiked last month—up 1.5% from December and 4.8% higher than January 2022, according to the National Retail Federation (NRF). This…
