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Trends

CurrentTrends

Making a Case for Cookies

By By Rieva Lesonsky
September 19, 2022
1 Mins read
As we hear more about data breaches, consumers are understandably wary of and confused by online privacy issues. Should they give your…
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CurrentMarketingTrends

New Twitter Tool for Small Businesses

By By Rieva Lesonsky
September 12, 2022
1 Mins read
Brick-and-mortar retailers got a helping hand from Twitter when it launched a new tool about a month ago. Businesses with Twitter Professional accounts…
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CurrentTrends

Quiet Quitting: New Employee Attitude?

By By Rieva Lesonsky
September 6, 2022
2 Mins read
Have you heard the term “quiet quitting”? I hadn’t until a few weeks ago when it started popping up in many of…
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CurrentTrends

The Power of Resiliency: Dealing with Economic Uncertainty

By By Rieva Lesonsky
August 29, 2022
1 Mins read
While we usually address trends in this newsletter, it’s hard to predict those without discussing the state of the economy. And truthfully,…
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CurrentTrends

Home Sweet (Accessible) Home

By By Rieva Lesonsky
August 22, 2022
1 Mins read
We’ve discussed how many Americans are “aging in place” before and how that presents numerous entrepreneurial opportunities. And if you’re not first…
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CurrentTrends

Makeup Boom: The Beauty Business is Glowing

By By Rieva Lesonsky
August 15, 2022
1 Mins read
Most states have lifted mask mandates, and millions of American workers are going back to work in-office. And with their return to…
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CurrentTrends

Top of the Class: Back-to-School Shopping

By By Rieva Lesonsky
August 8, 2022
1 Mins read
The ICSC Back-to-School survey conducted just two weeks is getting good grades. The organization, formerly known as the International Council of Shopping…
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CurrentTrends

Back to Bizness: How Restaurants Can Attract Gen Z Customers

By By Rieva Lesonsky
August 1, 2022
1 Mins read
If you own a restaurant, you should be aware of some demographic shifts affecting your industry. The oldest Generation Zers (ages 18…
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CurrentTrends

Menswear Is Pivoting

By By Rieva Lesonsky
July 25, 2022
1 Mins read
Men’s apparel has significantly changed in the past few decades. My dad owned a men’s clothing store for more than 20 years,…
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CurrentTrends

Getting Ready for the Holiday Shopping Season

By By Rieva Lesonsky
July 18, 2022
1 Mins read
No, we’re not talking about Christmas in July. But savvy retailers know that the heart of summer is when you start prepping…
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