Marketing

CurrentMarketing

CRM for Small Business Owners: Competing With Bigger Brands

3 Mins read
Today’s marketplace doesn’t play favorites when it comes to business size, which is great news for small business owners willing to embrace…
CurrentMarketing

You Can Fight Transactional Networking—Or You Can Lean Into It

3 Mins read
There’s a growing sentiment that networking has lost its soul. People feel it every day: Conversations feel calculated Introductions feel opportunistic Relationships…
CurrentMarketing

What the Shein-Everlane Deal Says About the Future of Retail

8 Mins read
For years, Everlane built its reputation around sustainability, transparency, and ethical sourcing, positioning itself as an alternative to fast fashion. So, when…
CurrentMarketing

Combining Direct Mail with Digital Follow-Up for Better ROI

5 Mins read
In a world where inboxes are flooded and ads fight for every single second of attention, being noticed is the greatest challenge…
CurrentMarketingTechnology

The Rise of Relationship Intelligence

4 Mins read
What To Do Next As Small Business Week comes to a close, the focus shifts from navigating challenges to building what comes…
CurrentMarketing

The Shop Local Advantage: How Personal Touchpoints Build Lifelong Customers

3 Mins read
Finding Growth Even in uncertain times, opportunity exists. Small businesses that focus on relationships, community, and customer experience are finding ways to…

Manage

CurrentManage

Top 10 Things to Look for in a Loyalty Partner

4 Mins read
In an economy where tariffs, inflation, and ever-increasing prices are reshaping how consumers spend, and with geopolitical shocks like the war in…
CurrentManageTechnology

When To Use CRM: 5 Signs You’ve Outgrown Spreadsheets

6 Mins read
Somewhere along the way, that tidy Excel file you created to track your first customers became less tidy. What started as a…
CurrentManage

If Employees Don’t Trust Your Compliance Program, It Won’t Protect You

4 Mins read
Every growing company eventually builds a compliance program: policies that outline expectations, employee training programs, and a way for people to report…

Money

CurrentMoney

The Hidden Risk of DIY Finance: What Founders Don’t See Until It’s Too Late

5 Mins read
Many early-stage companies treat finance as something they can handle themselves—at least in the beginning. And for a while, that approach seems…
CurrentMoneyTrends

How Oil is Disrupting the U.S. Economy

7 Mins read
Credit & Consequence Editor’s Note: Small business owners are used to hearing about the economy in headlines—interest rates, tariffs, oil prices, recession…
CurrentMoney

How FINRA Took the SEC’s Baton With Off-Channel Penalties

3 Mins read
It started with J.P.Morgan in December 2021—a $125 million fine for WhatsApp recordkeeping failures that seemed, at the time, like a high-profile…

Trends

CurrentTrends

The Search Bar Isn’t Dead—But It’s No Longer the Only Door

3 Mins read
Have you noticed that your Google traffic feels a little softer lately? Me too—and we’re not imagining it. Google searches per U.S….
CurrentTrends

Business Ownership: A Generational Transition Is Coming—Are You Ready?

2 Mins read
One of the most consequential—and underreported—issues facing small businesses right now is succession planning. New Chase data reveals a striking gap between…
CurrentMoneyTrends

How Oil is Disrupting the U.S. Economy

7 Mins read
Credit & Consequence Editor’s Note: Small business owners are used to hearing about the economy in headlines—interest rates, tariffs, oil prices, recession…

Tech

CurrentTechnology

Why Backup Connectivity Matters More Than Ever

3 Mins read
In today’s always-on environment, connectivity is no longer a convenience. It is a dependency. Across industries such as retail, travel, and logistics,…
CurrentManageTechnology

When To Use CRM: 5 Signs You’ve Outgrown Spreadsheets

6 Mins read
Somewhere along the way, that tidy Excel file you created to track your first customers became less tidy. What started as a…
CurrentLeadTechnology

Product Data Enrichment: From Fragmented Data To Optimized Catalogs

4 Mins read
Why do some product listings convert consistently while others underperform despite similar traffic and pricing? In many cases, the difference lies in…

Sales

CurrentSalesTrends

Beating the January Sales Crunch

3 Mins read
For many small business owners, January is one of the toughest months of the year. After the expense-heavy holiday period, they enter…
CurrentJust In!LeadManageMarketingMoneySalesStartupTechnologyTrends

I’m Mad as Hell

4 Mins read
I remember being startled at that iconic scene in the movie Network when Peter Finch’s character, Howard Beale, proclaimed, “I want you…
CurrentSales

Sales Enablement Tools in Action: 18 Success Stories 

11 Mins read
Unlock the secrets of sales mastery with real-world success stories featuring top sales enablement tools. This article offers practical insights from seasoned…