Stay in the know. Subscribe to Currents
Just In!Marketing

Font of the Year

1 Mins read

It’s not often that I can boast about being a “style leader,” so when it happens, I will brag. Several years ago, I was researching fonts for a special project for a friend and “discovered” Montserrat. It was love at first sight—and I downloaded the font to my MacBook.

Today, Fiverr and Fiverr Logo Maker announced that Montserrat was its “Font of the Year” for 2024. The company analyzed the logos most purchased on Fiverr Logo Maker, surveyed freelance designers, and determined that Montserrat was at the forefront of brand design heading into 2024.

Nadav Barkan, Fiverr’s VP of Design, explains: “Montserrat is a fan favorite thanks to its clean geometric lines and modern aesthetic. It has a wide range of weights and styles—so it’s super versatile. And it has both form and function.” He adds that it’s a “go-to choice” for companies that want to “contemporize their visual language.”

Poppins was another popular font, coming in third with people who purchased fonts on the Logo Maker and Logo Maker designers. But the number two fonts in those categories differed, showing that the fonts designers like best aren’t necessarily the top-sellers. Bellefair was the second most popular font purchased but ranked 31st among designers.

Julieta Ulanovsky, Montserrat’s designer, says she was inspired by “old posters and lettering on signs in the traditional Montserrat neighborhood of Buenos Aires.”

Montserrat is part of Google’s catalog of open-source fonts and, according to Google, has been used in more than 20 million websites.


Related posts

6 Factors That Can Make or Break Your Business's Online Success

2 Mins read
For small business owners and entrepreneurs, online success is no longer optional—it’s essential. With the rapid advancement of technology and the increasing…

16 Essential SEO Tips for Small Businesses Just Starting Out

10 Mins read
In the digital age, small businesses need to be savvy about their online presence, especially when it comes to search engine optimization…
Just In!Money

New Small Business Grants Available from Intuit QuickBooks

1 Mins read
Program Will Unlock $200,000 In Funding For Small Businesses The QuickBooks Grant Programwill unlock $200,000 in funding for small businesses by awarding…