Half of Teens “Almost Constantly” Use Social Media
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If you market to teens, you need to be marketing on social media. This will not come as a surprise to anyone,…
Gen Z Holiday Spending
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Gen Z is no longer sitting at the kid’s table. This (still young) generation is now a flourishing consumer force, and they’re…
Record-Breaking Holiday Spending Weekend
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While the 2024 holiday shopping season was expected to be strong, actual sales are exceeding expectations. Online Sales Surge November 1 –…
Using Instagram to Drive Holiday Consumers to Your Business
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Last week I noted the disruption shaking up social media with the exodus from Twitter, now irrationally called X, to other platforms,…
“Blue Skies…From Now On”
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Nearly a century ago legendary songwriter Irving Berlin wrote “Blue Skies,” a song of love and optimism. Today, the relatively new social media…
Saluting Veteran Entrepreneurs
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Startups are still going strong, and veterans are one of the leading groups of new small business owners. According to Gusto’s 2024 New…
What Do Holiday Shoppers Want?
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I’ve been focusing a lot on retail trends. Not because this is a crucial time of year for small retailers. Chain Store…
What's Cooking? The Latest Restaurant Trends
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Trends impact small business owners in some industries more than others. The restaurant business is dependent on offering what today’s diners want…
Vibing With Teens: Latest Gen Z Trends Report
2 Mins read
There’s good news for small business owners who sell to teens. The just released fall Taking Stock With Teens survey from investment…
The Power of Praise: Product Reviews Encourage Online Purchases
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How important are reviews to your online business? Very. To determine how influential reviews are to the shopping process, CardRates.com surveyed online…
