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63 posts

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Trends

CurrentTrends

Inclusive Sizing Means More Opportunities

By By Rieva Lesonsky
October 31, 2022
1 Mins read
“Plus-size [clothing] is a booming yet underserved area of the apparel industry,” according to The NPD Group. The market for plus-sized women’s…
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CurrentTrends

Sleepless in America: How Napping Can Improve Your Business

By By Rieva Lesonsky
October 24, 2022
1 Mins read
This is a different type of Currents, but we’re still addressing trends. The trend—Americans are not getting enough sleep. Axios reports that…
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CurrentTrends

Retail Therapy: Holiday Spending Kicks Off

By By Rieva Lesonsky
October 17, 2022
1 Mins read
As we head into the heart of the holiday shopping season, consumers, despite inflationary pressures, seem to be in a spending mood,…
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CurrentTrends

Pro Choices: Gen Zs Want More Food Choices

By By Rieva Lesonsky
October 10, 2022
1 Mins read
A few months ago, we told restaurant owners that Gen Zs were dining out less often and were price-conscious when choosing where…
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CurrentTrends

House of Blues: How Housing Paralysis Affects Home Goods Retailers

By By Rieva Lesonsky
October 3, 2022
1 Mins read
With rising mortgage rates, inflationary pressures, and an uncertain economy, the National Association of Realtors says, as of August, sales of previously…
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CurrentTrends

Think Pink! What the Barbiecore Fad Means for Your Business

By By Rieva Lesonsky
September 26, 2022
1 Mins read
Barbie turns 64 (yikes!) in March of 2023. And a few months later, the Barbie movie, starring Margot Robbie as Barbie and…
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CurrentTrends

Making a Case for Cookies

By By Rieva Lesonsky
September 19, 2022
1 Mins read
As we hear more about data breaches, consumers are understandably wary of and confused by online privacy issues. Should they give your…
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CurrentMarketingTrends

New Twitter Tool for Small Businesses

By By Rieva Lesonsky
September 12, 2022
1 Mins read
Brick-and-mortar retailers got a helping hand from Twitter when it launched a new tool about a month ago. Businesses with Twitter Professional accounts…
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CurrentTrends

Quiet Quitting: New Employee Attitude?

By By Rieva Lesonsky
September 6, 2022
2 Mins read
Have you heard the term “quiet quitting”? I hadn’t until a few weeks ago when it started popping up in many of…
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CurrentTrends

The Power of Resiliency: Dealing with Economic Uncertainty

By By Rieva Lesonsky
August 29, 2022
1 Mins read
While we usually address trends in this newsletter, it’s hard to predict those without discussing the state of the economy. And truthfully,…
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