Help for Los Angeles
2 Mins read
One of the best things I’ve ever done was move to and live in the Los Angeles metro area. When the Santa…
2024 Retail Sale Soar, Beating Expectations
2 Mins read
Let’s start with the 2024 holiday season. The National Retail Federation (NRF) reports that data just released by the U.S. Census Bureau…
Are Millennials Turning Into Their Parents? Yes, And That’s Good News for Small Business Owners
2 Mins read
Have you seen those Progressive commercials where a therapist specializes in stopping young homeowners from turning into their parents? That idea is…
Meet Gen B
2 Mins read
Gen Beta: Shaped by Tech, Sustainability, and Global Citizenship I feel like we just met Generation Alpha, but Mark McCrindle, the demographer…
Half of Teens “Almost Constantly” Use Social Media
2 Mins read
If you market to teens, you need to be marketing on social media. This will not come as a surprise to anyone,…
Gen Z Holiday Spending
2 Mins read
Gen Z is no longer sitting at the kid’s table. This (still young) generation is now a flourishing consumer force, and they’re…
Record-Breaking Holiday Spending Weekend
1 Mins read
While the 2024 holiday shopping season was expected to be strong, actual sales are exceeding expectations. Online Sales Surge November 1 –…
Using Instagram to Drive Holiday Consumers to Your Business
1 Mins read
Last week I noted the disruption shaking up social media with the exodus from Twitter, now irrationally called X, to other platforms,…
“Blue Skies…From Now On”
2 Mins read
Nearly a century ago legendary songwriter Irving Berlin wrote “Blue Skies,” a song of love and optimism. Today, the relatively new social media…
Saluting Veteran Entrepreneurs
2 Mins read
Startups are still going strong, and veterans are one of the leading groups of new small business owners. According to Gusto’s 2024 New…
