The Power of Praise: Product Reviews Encourage Online Purchases
2 Mins read
How important are reviews to your online business? Very. To determine how influential reviews are to the shopping process, CardRates.com surveyed online…
Four Tips to Protect Your Business From Cybercriminals
3 Mins read
In this increasingly digital age, small businesses are becoming more and more vulnerable to the threat of cybercrime. In particular, there has…
Does Your Online Business Need a Marketplace Exit Strategy?
4 Mins read
Online marketplaces like Amazon, Etsy and eBay offer small businesses the ability to sell and promote their products to a large, diverse…
Strategies for Small Business Owners to Navigate Election Season Confidently
4 Mins read
As an unprecedented election approaches, small businesses are bracing for economic uncertainty driven by shifting policies and market volatility. With less than…
5 Steps for Securing Your Business in the Digital Age
3 Mins read
In an increasingly digital world, cybersecurity is no longer a concern exclusive to large corporations. Cybersecurity has also become a critical issue…
Merry & Bright: Holiday Shopping Retail Report
2 Mins read
Deloitte recently released its annual holiday retail forecast, predicting, “Holiday retail sales are likely to increase between 2.3% and 3.3% this year,”…
18 Success Stories of Hyper-Personalized Marketing Campaigns
14 Mins read
Diving into the world of hyper-personalized marketing campaigns, we’ve gathered success stories from CEOs and Chief Marketing Officers to showcase the impact…
Providing a Consistent Customer Experience Across Brand Touchpoints Using AI
4 Mins read
In today’s hyper-connected world, customers interact with brands across numerous platforms — be it social media, email, live chat, or phone. They…
The Art of the Apology
3 Mins read
When business failures occur, the companies involved often offer explanations. They reveal the misstep or breakdown in a process that caused the…
Why is Everyone Raising Subscription Prices? Understanding the Trends and Navigating the Challenges
6 Mins read
In 2024, subscriptions are undergoing a notable shift: rising prices are becoming the norm rather than the exception. As businesses grapple with…
