Buy an Existing Business and Escape the Corporate Rat Race
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For decades, the version of entrepreneurship most celebrated by American society has focused on the brilliant startup-whiz kid with a big idea…
Is UGC Passe? How to Engage Today’s Consumers
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For years, the social media mantra has been UGC—User-Generated Content. Most of us have heard it: “Customers will bring your webpages to…
16 Financial Leaders Share Their Most Accurate Forecasting Models
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Unveiling the forecasting secrets of leading financial experts, this article presents a pragmatic synthesis of the most precise models available today. Stripped…
Brand vs. Performance: Why Choose One When You Can Have Both?
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In today’s social media-driven world, measuring the return on your marketing investments is more crucial than ever. While building your brand helps…
7 Tech Solutions That Will Transform Your Customer Database Management
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Managing a customer database efficiently is key to staying competitive in today’s fast-paced business environment. With increasing amounts of customer data to…
Food, Fashion, and Fears: Inside the Teen Wallet in 2025
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Teens are spending more, according to the latest Taking Stock With Teens® survey just released by investment bank Piper Sandler. The biannual…
How to Handle a Product Recall as a Business Owner
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A product recall can be one of the most stressful events a business faces. Even minor issues can quickly spiral into operational…
Elevate and Delight: Building Lasting Customer Loyalty in the Digital Age
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In a time where attention spans are shrinking and brand loyalty has become more elusive than ever, winning repeat customers isn’t just…
5 Reasons Affiliates Should Be Part of Your Marketing Strategy
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Kickstarting marketing efforts as a small business can feel daunting. You know you need to gain exposure and advertise your products to…
15 Lessons from Implementing Interactive Marketing
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Discover cutting-edge interactive marketing strategies distilled from industry experts in this insightful read. Navigate through practical tips on personalization, data integration, and…
