Marketing

In light of the recent quarantine restrictions brought about by the pandemic, aggressive marketing strategies were at play as the world transitioned…

In 2019, an annual Salesforce survey found that 69 percent of business buyers expected an Amazon-like buying experience from vendors and 72…

By now, most businesses have seen the statistics that show video marketing resonates more deeply with customers. If you haven’t, here are…

Responding to the COVID-19 crisis continues to require a lot of creativity. Many restaurants have had to pivot to curbside pickup and delivery-only service,…

In my book How People Become Famous, I analyze the recipes for success of twelve personalities – the “Geniuses of Self-Marketing” –…

“I’m a video photographer who, up until now, has specialized in shooting weddings, bar mitzvahs, and other ‘celebration’ type events. A local…