CurrentTrendsOnline Shopping, Still Nesting, and More: Consumer Attitudes, Part 2 By By Rieva Lesonsky May 23, 2022 1 Mins read Last week we talked about the latest Consumer Pulse survey from McKinsey & Company. Here are some additional highlights from the report. Shoppers are… Read more
CurrentTrendsGuess Who’s Shopping? The Latest on Consumer Attitudes By By Rieva Lesonsky May 16, 2022 1 Mins read The latest Consumer Pulse survey from McKinsey & Company shows that consumers are of two minds—embracing new habits and reverting to old… Read more
Just In!TrendsSurvey Says: The State of Small Businesses By Maria Haubrich May 9, 2022 9 Mins read Although last week was Small Business Week, we honor small business owners every day. Here are the results of several studies about… Read more
CurrentTrendsSticker Shock: Consumers are Dining Out Less, But Spending More By Maria Haubrich May 9, 2022 2 Mins read We last checked in on the restaurant industry a few months ago, reporting that January visits were down 2%. That decline stuck…. Read more
CurrentTrendsThe Sporting Life By By Rieva Lesonsky May 2, 2022 1 Mins read We’re in for “the most normal spring sports season in three years,” says The NPD Group, a consumer research company. It reports… Read more
CurrentTrendsLights, Camera, Action = Sales, Video Marketing Tool for Small Businesses By By Rieva Lesonsky April 25, 2022 1 Mins read Why video marketing is a powerful tool for small businesses. The newest Wyzowl’s State of Video Marketing Survey reveals the continued effectiveness… Read more
CurrentTrendsTalking Teens: Gen Z Spending Rises By By Rieva Lesonsky April 18, 2022 1 Mins read One of my favorite surveys was just released. The Piper Sandler Taking Stock with Teens report comes out twice a year. This… Read more
CurrentTrendsUnder Construction: Price Sensitivity Rises in Home Improvement Category By By Rieva Lesonsky April 11, 2022 1 Mins read Throughout most of the COVID-19 pandemic, rising prices didn’t affect consumer demand for “core kitchen and bath improvement products.” This, according to… Read more
CurrentTrendsPumping Up Profits By By Rieva Lesonsky April 4, 2022 1 Mins read For the past two years, COVID-19 has dominated so many of our lives, as people, as consumers, and as business owners. But… Read more
Just In!TrendsSmall Business Makes a Comeback By By Rieva Lesonsky March 31, 2022 1 Mins read Good news for small business owners from the 5th Small Business Recovery Report from Kabbage from American Express. This just-released report reveals… Read more