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Rieva Lesonsky

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CurrentTrends

In Living Color: How Color is Impacting Retail Sales

By Rieva Lesonsky
March 10, 2025
1 Mins read
Retail store designs are bidding adieu to “millennial monochrome and muted color palettes,” according to a report from Modern Retail, and “becoming more…
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CurrentManage

The Top 5 Challenges of Effective Employee Assessments—and How to Solve Them

By Darrin Murriner, Cofounder, CEO, Cloverleaf
March 6, 2025
3 Mins read
As businesses of all sizes face mounting pressure to win the talent war, assessments have become essential tools for staying competitive. But…
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CurrentMarketing

The Ultimate Marketing Campaign Blueprint: 6 Steps to Drive Results

By Kaycee Miller, Rentec Direct
March 5, 2025
4 Mins read
With 15 years in the marketing world under my belt, the biggest lesson I’ve learned is simpler than you might think: relax…
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CurrentMarketing

16 Business Leaders Reveal their Omni-Channel Strategies

By Brett Farmiloe
March 4, 2025
12 Mins read
Navigating the complexities of omni-channel strategies can be daunting for even the most seasoned business leaders. This article demystifies the process with…
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CurrentTrends

Table for More: Top Restaurant Trends in 2025

By Rieva Lesonsky
March 3, 2025
2 Mins read
The restaurant industry is poised for a strong 2025. Restaurant Hospitality (RH) reports that restaurants passed the $1 trillion sales mark for the first…
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CurrentStartup

Kickstart Your Small Business: A Practical Guide for Aspiring Entrepreneurs

By Alycia Leno, Content Marketing Director at GoDaddy
February 27, 2025
3 Mins read
In recent years, the entrepreneurial landscape in the United States has undergone significant transformation, fueled by a myriad of economic challenges like…
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CurrentMarketing

16 Unique Data Sources for Personalizing Marketing Content

By Brett Farmiloe 
February 26, 2025
11 Mins read
Discover new horizons in personalized marketing with expert-backed strategies using unconventional data sources. This article sheds light on 16 distinctive data reservoirs…
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CurrentStartup

How AI Makes Forecasting Better for Your Startup

By Snehal Shinde, Co-founder & Chief Product Officer – Zeni
February 25, 2025
3 Mins read
How much revenue will your startup make in the next six months? In what areas will expenses increase? Which clients will be…
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CurrentMoney

Prioritizing Financial Literacy to Drive Franchise Profitability

By Jeff Wharton, CEO of Bloomin’ Blinds
February 25, 2025
4 Mins read
As a franchisor, I’ve seen firsthand how critical financial literacy is for the success and long-term profitability of a franchise network. With…
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CurrentMarketing

From Reactive to Proactive: How Predictive AI is Redefining Customer Service

By Dev Nag, CEO & Founder, QueryPal
February 24, 2025
3 Mins read
Customer service has long been largely reactive, with businesses generally rushing to resolve problems only after customers contact them. However, we can’t…
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