Marketing

In a socially-distanced and more virtual world, the need for business cards may have taken a backseat over the last couple of…

Content marketing is a term that has been around since the early 2000s and has been increasing in popularity ever since. It’s…

Reviews are necessary in assessing provided services for any company in this social media era, where your products and services can be…

In light of the recent quarantine restrictions brought about by the pandemic, aggressive marketing strategies were at play as the world transitioned…

In 2019, an annual Salesforce survey found that 69 percent of business buyers expected an Amazon-like buying experience from vendors and 72…

By now, most businesses have seen the statistics that show video marketing resonates more deeply with customers. If you haven’t, here are…

Responding to the COVID-19 crisis continues to require a lot of creativity. Many restaurants have had to pivot to curbside pickup and delivery-only service,…

In my book How People Become Famous, I analyze the recipes for success of twelve personalities – the “Geniuses of Self-Marketing” –…

“I’m a video photographer who, up until now, has specialized in shooting weddings, bar mitzvahs, and other ‘celebration’ type events. A local…