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303 posts

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Marketing

CurrentMarketing

Does Your Online Business Need a Marketplace Exit Strategy?

By Alex Avramenko, GoDaddy
October 9, 2024
4 Mins read
Online marketplaces like Amazon, Etsy and eBay offer small businesses the ability to sell and promote their products to a large, diverse…
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CurrentMarketing

18 Success Stories of Hyper-Personalized Marketing Campaigns

By Brett Farmiloe
October 3, 2024
14 Mins read
Diving into the world of hyper-personalized marketing campaigns, we’ve gathered success stories from CEOs and Chief Marketing Officers to showcase the impact…
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CurrentManageMarketing

The Art of the Apology

By Thomas Mustac
October 2, 2024
3 Mins read
When business failures occur, the companies involved often offer explanations. They reveal the misstep or breakdown in a process that caused the…
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CurrentMarketingMoney

Why is Everyone Raising Subscription Prices? Understanding the Trends and Navigating the Challenges

By Guy Marion
October 1, 2024
6 Mins read
In 2024, subscriptions are undergoing a notable shift: rising prices are becoming the norm rather than the exception. As businesses grapple with…
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CurrentMarketing

How to Personalize Interactive Marketing Content and Boost Engagement

By Brett Farmiloe
September 16, 2024
10 Mins read
Interactive marketing has evolved into a creative powerhouse for engaging audiences, and to shed light on this transformation, we’ve gathered firsthand accounts…
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CurrentMarketing

Maximizing Your Impact at In-Person Industry Events

By David Shove-Brown, Bobby Bonett, & Mary Holt
September 11, 2024
4 Mins read
Industry events continue to be valuable, even more so now than prior to the pandemic, requiring business owners and brands to re-evaluate…
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CurrentMarketing

5 Foolproof Ways to Boost Your Business's Visibility

By Addy Reeds
September 10, 2024
2 Mins read
In the bustling world of business, getting noticed is half the battle. For small business owners, entrepreneurs, and marketing managers, increasing visibility…
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CurrentMarketing

Why Great Stuff Makes a Great Brand Better

By Erin Shea, VistaPrint
September 9, 2024
3 Mins read
In today’s crowded marketplace, small businesses need to stand out to succeed. Unlike bigger companies with massive budgets and widespread recognition, it…
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CurrentMarketing

SEO Writing: Five Tips That Will Help You Succeed

By Ayush Koul 
September 3, 2024
6 Mins read
Consider a situation: Your business deals in pet care supplies. You need to create a product description for dog food. First, you will…
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CurrentMarketing

14 Lessons From Implementing Omni-Channel Marketing

By Brett Farmiloe
August 21, 2024
8 Mins read
To uncover the major challenges in implementing omni-channel marketing and how to overcome them, we asked marketing leaders and directors this question….
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