Trends

No, we’re not talking about Christmas in July. But savvy retailers know that the heart of summer is when you start prepping…

Do Consumers Believe Your Sustainability Claims? Are you a retailer trying to figure out what consumers want? To learn what drives purchases by…

A new report just out from The NPD Group shows U.S. toy industry dollar sales grew by 1% ($63 million) January-April, though…

The other day one of my nieces was concerned that the daycare she was planning to register her young child in this…

Many spending habits acquired during the COVID-19 pandemic are vanishing, according to The Wall Street Journal. But some habits die hard, and…

Steve King from Small Business Labs reports that, though April, new business applications—meaning people applying for a federal tax I.D.—continue to be…

As the summer season officially gets underway (on Memorial Day), consumers want to continue to fix up their yards. According to eMarketer’s…

For the first time since 2014, the U.S. birthrate increased in 2021. According to provisional data released by the National Vital Statistics System, part…

Last week we talked about the latest Consumer Pulse survey from McKinsey & Company. Here are some additional highlights from the report. Shoppers are…

The latest Consumer Pulse survey from McKinsey & Company shows that consumers are of two minds—embracing new habits and reverting to old…