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Dr. Rebecca Swift

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CurrentMarketing

Video Content is SMBs' Golden Ticket to Reaching Consumers…Here’s Why

By Dr. Rebecca Swift
February 6, 2023
4 Mins read
TikTok started out of the gate as just “another” social media platform, but with more than 3 billion downloads, the short-form video…
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CurrentTrends

Retail Therapy: Trends from the NRF Show

By Rieva Lesonsky
February 6, 2023
1 Mins read
Welcome to February! One of my favorite weekly reads is Bob Phipps’s blog on retail topics. It’s typically packed with smart, actionable advice….
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CurrentManage

How SMB Retirement Plan Sponsors Grapple with Abandoned Orphan Accounts

By Richard Clarke
February 1, 2023
4 Mins read
Bureau of Labor Statistics data indicated that in November 2022, the total separations (quits, layoffs and discharges, and other) rate increased in…
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CurrentLead

Thriving in the Age of Disruption: A Comprehensive Overview to Organizational Redesign

By Maria Haubrich
February 1, 2023
3 Mins read
As we enter 2023, businesses need to re-evaluate their position in the market and consider redesigning their organization to capture new opportunities…
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CurrentTechnology

Resolve to Backup–New Year Promise to Your Business

By Victor Nemechek
January 31, 2023
3 Mins read
The new year is often filled with the hope that this year will be better than the last. That’s why so many…
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CurrentManage

Multitasking 101: 20 Strategies to Handle Multiple Projects at Work

By Brett Farmiloe
January 31, 2023
10 Mins read
From relying on outside help to using an impact matrix, here are 20 answers to the questions, “Can you share your best…
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CurrentMarketing

3 Keys for SMBs to Boost Their Online Presence and Stand Out in 2023

By Jason Cross
January 30, 2023
4 Mins read
Although the number of small businesses across the U.S. has reached a staggering 33.2 million, the sheer scale and competition of large…
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CurrentTrends

Post-Holiday Reality Check

By Rieva Lesonsky
January 30, 2023
1 Mins read
Last month I told you that holiday sales for the Thanksgiving shopping weekend exceeded expectations. And while that was true, overall, the…
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CurrentMoney

Despite Talk of Recession, You Can Still Bet on Small Businesses 

By Christopher Johnson
January 26, 2023
3 Mins read
With reports indicating 2023 will lead to a recession, big lenders are taking a more cautious approach to loans for small- and…
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CurrentTechnology

A Guide to Website Archiving 2023

By Harriet Christie
January 26, 2023
6 Mins read
Across all sectors, organizations are steadily publishing more and more content online. This has become even more prominent post-pandemic, as the global…
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