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315 posts

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Marketing

CurrentMarketing

Make Your Social Media & Marketing Pop With These Trends in 2023

By Nikki McWilliams & Phoebe Sherman
February 8, 2023
4 Mins read
Being a small business owner means wearing many hats and filling several roles at once. And, as small business owners ourselves, we…
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CurrentMarketing

Video Content is SMBs' Golden Ticket to Reaching Consumers…Here’s Why

By Dr. Rebecca Swift
February 6, 2023
4 Mins read
TikTok started out of the gate as just “another” social media platform, but with more than 3 billion downloads, the short-form video…
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CurrentMarketing

3 Keys for SMBs to Boost Their Online Presence and Stand Out in 2023

By Jason Cross
January 30, 2023
4 Mins read
Although the number of small businesses across the U.S. has reached a staggering 33.2 million, the sheer scale and competition of large…
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CurrentMarketing

How Does Your Brand Relate to People's Emotions and Complexities?

By Hollie Boodram
January 24, 2023
3 Mins read
When building a brand, there are many factors to consider — market demand for products or services, graphic design, and your own…
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CurrentMarketing

5 Ways to Level Up Your Brand with 2023’s Biggest Design Trends

By Maria Haubrich
January 19, 2023
5 Mins read
We live in exciting times, with more new businesses being started than ever before. But with millions of entrepreneurs rolling the dice…
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CurrentMarketing

Engage Influencers in Marketing Campaigns or Risk Being Ignored

By By Paul M. Katz
January 18, 2023
4 Mins read
We all desire to exert influence with the aim, consciously or not, of getting our values, beliefs, and politics accepted by others…
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Just In!Marketing

3 Ways to Improve Your Marketing in 2023

By Rieva Lesonsky
January 4, 2023
1 Mins read
Was improving your marketing one of your New Year’s resolutions? Rich Rao, VP of Small Business, Meta, shares some new programs and…
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CurrentMarketing

The Ticket to Small Business Success: Loyal Customers

By Oren Inditzky
December 26, 2022
5 Mins read
The democratization of online shopping driven by eCommerce platforms that are removing barriers for newcomers, online creators, and micro brands coupled with…
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CurrentMarketing

Inflation Means Content Marketing Strategies Need to Be Rethought

By Joe Hyrkin
December 13, 2022
3 Mins read
Inflation has small business owners rethinking their 2023 content marketing strategies. Now at a 30-year high, inflation is forcing companies to either…
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CurrentMarketing

Multi-Business Owner Shares Thoughts on How to Get a 5-Star Review

By Tom Tobin
December 13, 2022
3 Mins read
Today’s customers expect quality experience, no matter the service. Whatever they experience, they share their feedback by word of mouth via friends…
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