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Trends

CurrentTrends

Vibing With Teens: Latest Gen Z Trends Report

By Rieva Lesonsky
October 21, 2024
2 Mins read
There’s good news for small business owners who sell to teens. The just released fall Taking Stock With Teens survey from investment…
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CurrentTrends

The Power of Praise: Product Reviews Encourage Online Purchases

By Rieva Lesonsky
October 14, 2024
2 Mins read
How important are reviews to your online business? Very. To determine how influential reviews are to the shopping process, CardRates.com surveyed online…
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CurrentTrends

Merry & Bright: Holiday Shopping Retail Report

By Rieva Lesonsky
October 7, 2024
2 Mins read
Deloitte recently released its annual holiday retail forecast, predicting, “Holiday retail sales are likely to increase between 2.3% and 3.3% this year,”…
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CurrentLeadTrends

Words You Should Never Say Again

By Rieva Lesonsky
September 30, 2024
2 Mins read
Most of the trends we cover here are ideas for you to contemplate and/or implement. This one is a bit different. Glassdoor recently…
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CurrentTrends

Holiday Road

By Rieva Lesonsky
September 23, 2024
2 Mins read
Retailers Focusing on AI, Social Media, and Deep Discounts to Attract Holiday Shoppers A recent report from Fiverr about retailers’ readiness for…
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CurrentManageTrends

Are You Becoming Less Productive?

By Rieva Lesonsky
September 16, 2024
2 Mins read
Typically, in this space, we talk about the trends you small business owners can take advantage of. But today, let’s address a…
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CurrentTrends

Is Holiday Spending On Track?

By Rieva Lesonsky
September 9, 2024
1 Mins read
Are consumers going to put off their holiday shopping so they can wait for post-holiday sales? WWD (Women’s Wear Daily) reports on…
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CurrentTrends

All the Single Ladies: “Childless Cat Ladies” are Prolific Homebuyers

By Rieva Lesonsky
September 3, 2024
1 Mins read
Whatever your politics, if you’re in the real estate, home remodeling, home services, or home décor industries, you might want to ignore…
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CurrentTrends

It's a Dog's Life: Redesigning Around Pets

By Rieva Lesonsky
August 26, 2024
2 Mins read
The impact of owning pets on American households is growing stronger, according to WWD (Women’s Wear Daily). Consumers have invested significantly in wellness routines and fashion wardrobes for their…
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CurrentTrends

The Face of Entrepreneurship: Exploring the Diversity of Small Business in 2024

By Rieva Lesonsky
August 19, 2024
1 Mins read
Last week, I shared some stats about the best cities for small businesses. And now there’s more–abd it’s all about diversity. The…
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